Toshio Nomura and Emma Meehan
Future projects
In February 2020, we asked network members to generate project ideas about somatic practices (SP) and pain that needed to be addressed. In this blog, we present a qualitative research approach, called KJ Ho (Method), used to structure these ideas into areas of future research that we aim to pursue.
KJ Ho – Chaos to Order
The KJ Ho (Method) is a qualitative research method for creative thinking and problem solving. It was originally invented by Japanese cultural anthropologist, Professor Jiro Kawakita (1920-2009). The basic KJ Ho is a card-based method to organise data and thoughts, to create a comprehensive, spatial, structured arrangement of data (Figure 1).
Here we primarily focus on the phase of this process which is about problem definition. In the full method, this leads to a series of other phases including data collection and analysis, hypothesis generation, implementation strategy, experimentation, and verification.

Kawakita stated over 30 years ago, ‘the complexity of our world has far outstripped any ready-made theories or hypotheses, and a priori assumptions and wishful thinking are useless’ (1991). This was certainly true as we had to adapt the KJ Ho to our circumstances – locked down due to the COVID-19 pandemic – creating new online ways of using the method.
Online Chart Making in a Pandemic
The network session resulted in 30 future project ideas; these ideas were wide ranging but not always obviously connected . Using the KJ Ho, the ideas (data) were analysed in a bottom-up approach and five overarching themes emerged.
In March 2020, we started the KJ Ho process using physical KJ Ho cards. Unexpectedly, soon after that, the lockdown due to Covid-19 began. Unable to have a face to face meeting, we began to conduct the chart construction remotely using Zoom and Powerpoint. This was a challenge since KJ Ho is usually a face-to-face collaboration and often produces beautiful hand-made cards.
However, by ‘screen sharing’ a Powerpoint slide of labels, one person could manipulate the file while talking to the other over Zoom. Although not a truly shared environment, we could both read simultaneously with one person editing the file. Each step required a lot of time to reflect and consider, facilitated through Zoom discussions and emails, in order to reach consensus.

Label making: We created labels in relation to the collected data or project ideas. Only one fact, thought or concept related to the problem of concern should be written on each label.

Image: Nomura, Meehan, Carter (2020) ©
Label grouping: We would ideally have spread labels around on a table or a floor – but we did this on Powerpoint. Labels that appear to belong together should be arranged to form a group (or an island). You do not group based on similarity, for example, similar words being used, but rather themes or concepts.

Group label naming: We summarised each group by describing the essence of all labels in that group. Once a title is decided, it is written on a new label, which is placed on top of other labels that are grouped together.

Spatial arrangement: After several label grouping steps, final groups are obtained. These are usually spatially spread and arranged on a large sheet of paper. We did this on Powerpoint to layout the underlying methods, core components and future modes of sharing.

Relationships:The following relationships are used in KJ Ho chart making between labels and groups: Cause and effect, Contradiction, Interdependence, or Correlation. We linked ideas that were interdependent mainly, though some were more output oriented, and therefore a form of ’cause and effect’.

Chart making: All cards are expanded and grouped, and spatially re-arranged where needed. Circles are added around groups, and relationships are included to complete the process. Playing with Powerpoint formatting was needed in order to find a visually appealing way of spreading out and grouping the ideas.

Verbal or written explanation: The last step is to explain the chart. The explanation should begin with an overview of the problem, and then become more specific. This step helps to understand the interrelationships among components of the problem. We produced a document including information on the network’s aims, and then explained the the KJ Ho chart groupings, starting from the centre.
What next? A cyclical process
The stage we tackled above is the first ‘problem definition’ phase. Now, more time needs to be taken in deepening an understanding of the core pillar of the KJ Ho chart: what somatic practices can be matched with the specific requirements in chronic pain.
The Somatic Practice and Chronic Pain Network propose to do this through a) interviews with people living with pain and healthcare professionals b) discussion with network members and c) conversations in a series of online public events to bring in different perspectives.
Additionally, Meehan and Carter are writing a paper on what somatic practice could add to existing pain management practices and the gaps in knowledge. All of information we collect from this work will form the data we will use in the next phase of the KJ Ho process.
Co-Creation and Creativity
The core of the KJ Ho is to try to understand the problem and issues and to identify possible solutions. In this network, we do this is through listening to people with chronic pain and healthcare professionals. Somatic practitioners also need to be part of the process in understanding what they have learned from working with people with pain. We focus on people and their experiences as well as the environments that shape them.
In this sense, the KJ Ho approach is field science extensively using ‘fieldwork’, as opposed to laboratory/ experimental science or office/desktop-based science. In the modern marketing terminology, it may well be called consumer-driven (or consumer-end) innovation and co-design/co-creation of solutions.
Within the fields of somatic practices and chronic pain some experiences and ideas are better described with photos, sketches, and drawings and even videos and animations. There is such extended KJ Ho (called Photo KJ Ho) where data are photos and drawings. It is certainly worthwhile trying out this newer approach in the future where movement and dance are an important part of the data.
References
Kawakita, J. (1991). The Original KJ Method (Revised Edition), Kawakita Research Institute.
Nomura, Toshio et al. (2013). Introduction to KJ-Ho – a Japanese problem solving approach. Creativity and Human Development, Issue 6. ISSN 2050-5337.
Images copyright of Toshio Nomura, Emma Meehan and Bernie Carter at the Somatic Practice and Chronic Pain Network, funded by AHRC and supported by Coventry University/ Edge Hill University (2020). All rights reserved.
With thanks to the Somatic Practice and Chronic Pain Network members who generated the ideas analysed in the KJ Ho chart.
Biographies
Professor Toshio Nomura gained his DSc degree in Systems Science from Tokyo Institute of Technology in 1980. After a period at universities in Canada, the US and UK, he moved into industry’s R&D divisions. He is an expert in innovation, technology development and technology transfer in the Sciences and Arts. He has a particular interest in promoting cooperation between Japan and UK/Europe. Between 2009 and 2012, he held the post of Professor in Kyoto University’s European Office, London, to promote global collaboration and innovation. Since 2012, he is Visiting Professor of Yamaguchi University, Japan, pursuing interests in global engagements in innovation. In 2019, he was appointed as Honorary Professor of Systems at the University Hospital Coventry and Warwickshire (UHCW). Toshio supports several charitable projects, including the UK-Japan Young Scientist Workshops programme, and Japan Care UK (JCUK) an organisation planning for future retirement of older Japanese people resident in the UK. In the past 2 years, he has been suffering from chronic pain of post-herpetic neuralgia in his left leg.
Dr.Emma Meehan is the Principal Investigator at the Somatic Practice and Chronic Pain Network, and Assistant Professor in Dance at the Centre for Dance Research, Coventry University.